
Rabobank’s Global Poultry Outlook Q4 2025
- Elisabetta Olgiati
Global poultry outlook: strong momentum heading into 2026

Global poultry outlook: strong momentum heading into 2026 🐔🌍
According to Rabobank’s Global Poultry Quarterly Q4 2025, the global poultry market outlook remains robust for the rest of 2025 and early 2026.
Growth is forecast at 2.8%, slightly above 2024 levels, driven by poultry’s continued role as the most affordable and accessible protein amid rising prices for beef, pork, and eggs.
📈 Key highlights:
✅ Lower feed costs are supporting profitability across the value chain.
✅ Strong performance across most regions, with Asia leading growth: China (+7%), and strong expansion in Turkey, Indonesia, Saudi Arabia, the Philippines, and Vietnam.
✅ Global trade remains active despite short-term disruptions from avian influenza restrictions in Brazil. Thailand, Russia, Ukraine, China, and Turkey have increased exports this year.
Avian Influenza remains a key risk factor, particularly in the Northern Hemisphere this winter, reinforcing the need for strong biosecurity and risk management.
Overall, the sector continues to show resilience and adaptability amid evolving market dynamics, trade shifts, and disease pressures.
📄 Read the full Rabobank Q4 2025 report here: https://www.rabobank.com/knowledge/q011332991-global-poultry-quarterly-q4-2025-strong-outlook-on-the-back-of-balanced-supply-and-ongoing-robust-market-growth